“We have successfully partnered with HRA for over 2 years on our Provena brand. No one understands the UK and EU Free From market as well as they do and they are exceptionally well connected. This is important in the Free From category.
We worked together on our UK brand launch strategy and to find the right distributor. They deliver all our UK trade and consumer marketing and blogger outreach programs and trade shows and always have a creative, high quality and value for money approach.
They are passionate about the Free From market and are often the first to detect new consumer trends.” Kati Mansikkaviita, Brand Manager, Provena.
Provena are Finland’s gluten-free oats market leaders and wanted to bring their oat products to the UK market. They needed to create an awareness of the brand and help with planning and supporting the launch.
We worked with Provena to generate trade and consumer awareness of the brand:
– Online Designs
– Website Creation and Management
– Blogger Outreach
– Social Media Campaigns
– Print Design
– Trade Shows
Provena is now stocked online at Holland & Barratt, Amazon and at selected Waitrose stores and various independent wholesalers.